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At Capodan, we specialise in the language of your customers. Not just what they say, but what they really mean.

We use advanced linguistic analysis to surface the patterns, signals and choices that shape real world behaviour. This is not theory. It is insight built on years of proven impact in commercial settings, where language drives action and clarity cuts through noise.

Our work goes beyond analysis. We apply it to research, strategy and communication in ways that change how businesses think, operate and connect. The results speak for themselves.

Ready to see what's possible?

Jump Ahead

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BRAND ALIGNMENT

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SURVEY FIELDING

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NEW PRODUCT SENTIMENT

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RAPID RESEARCH

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VALUE ALIGNMENT

The Science of Language, the Strategy of Business

Unlock what’s beneath the surface. Decode meaning, sharpen strategy, and drive results with expert linguistic insights. Every conversation, every word, every hesitation tells a story. We help you listen, interpret, and act on what matters. Your clients are telling you what they want, are you listening?

Hidden Insight, Uncovered

BRAND ALIGNMENT

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NEW PRODUCT SENTIMENT

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PRESENCE ANALYSIS

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OBJECTION HANDLING

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SCRIPT OPTIMIZATION

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DECODING NPS

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DEAL INDICATORS

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COMPETITOR ANALYSIS

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CHURN INDICATORS

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NEGOTIATION STRATEGIES

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PERSONA MAPPING

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CHATBOT ALIGNMENT

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EMPLOYEE VOICE

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DEI ANALYSIS

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Your Go-To Consultancy, with Linguistic Precision

Get to the facts that shape better decisions. Ask the right questions, hear directly from the people who matter, and turn evidence into action. From surveys to stakeholder interviews, market mapping to competitor reviews, we bring clarity where there’s noise. When the stakes are high, are you asking what matters most?

SURVEY FIELDING

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STAKEHOLDER INTERVIEWS

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FOCUS GROUPS

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PRODUCT TESTING

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MARKET TREND ANALYSIS

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INSIGHTS REPORTS

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TREND FORECASTING

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RAPID RESEARCH

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DATA VISUALIZATION

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RESEARCH STRATEGY

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INSIGHT TRAINING

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DATA STORYTELLING

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ATTRITION INSIGHT

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SURVEY DESIGN

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When It Matters Most, that’s Flagship Research

Our flagship foresight programme. We map emerging behaviours, decode shifting expectations, and forecast who your next best customers will be, and why. Built on trend signals, linguistic insight, and predictive data, it’s how forward-thinking brands stay ahead, not just informed.

CLIENT VOICE ARCHITECTURE

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FUTURE CONSUMER SHIFT

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VALUE ALIGNMENT

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BOTTLE NECK BREAKDOWN

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